Everyone’s shouting that AI will either “replace” us or “empower” us. That kind of thinking shows a lack of original thought. The issue isn’t whether AI is coming for boutique consultants, because it is. The real issue is that many boutique consultants see AI as just a tool. They don't view it as a partner in transformation.
Clients have realized that ChatGPT can handle 80% of the work that consultants used to charge $15K for. And when it comes to getting help fast and free, they would rather do it themselves. It's easier and faster to put a prompt into AI than to send you an email.
Generative AI is taking on full work tasks across many industries and showing real success. That’s not a prediction. This is happening now. Your clients draft go-to-market plans with a single prompt. They generate SWOT analyses, persona decks, and training outlines in seconds.
Microsoft analyzed 200,000 U.S.-based Copilo...
If you feel overwhelm. If it's hard for you to get everything in your consutling business done.
When your company and team are 100% dependent on your being in the business.
When you fear your business is plateauing because of too many competing priorities.
Then maybe it's time for you to get clarity on your business motivators.
They are called the 5 Ps:
- Product
- Positioning
- Prospects
- Profits
- Processes
You need to be aware of all five, but usually only one or two need attention right now.
Or one or two get you the most results.
Focus on these two and have the discipline to blend out the rest.
That means:
- Unsubscribe from all newsletters that do not pertain to the one or two business motivators that you have picked.
- Cancel all meetings that have nothing to do with your top two Ps.
- Be clear on what you want to achieve for the top two Ps by the end of the week. Review them every day.
- Make a list of all the activities that you absolutely MUST do to move a project forward (not the ones that...
If you have clients who haggle and squeeze every ounce of energy out of you ...
When you experience scope creep without more billing ...
When you feel exposed because one client takes most of your time and selling falls by the wayside ...
Consider that maybe it is time to upgrade your clients.
When it comes to finding high value clients, most consultants and business coaches market to prospects in terms of the pains they help their clients alleviate.
That is absolutely the WRONG approach.
Such messaging resonates with business owners and executives who are struggling or even flat out failing.
They are in a scarcity mindset: Not enough money. Out of time. Insufficient resources. Broken processes. Limited budget.
Prime Target Clients have a growth mindset.
Here is how to communicate differently in your social media and marketing to upgrade your clients.
Have you ever wanted to change your life, upgrade your career, or bring your business to the next level, but you didn't know how? Here are the strategies that the most successful people and the highest performers in the world implement to get to where they want to be.Â
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