Can't scale, stuck small

 

If you have clients who haggle and squeeze every ounce of energy out of you ...
When you experience scope creep without more billing ...
When you feel exposed because one client takes most of your time and selling falls by the wayside ...
Consider that maybe it is time to upgrade your clients.
When it comes to finding high value clients, most consultants and business coaches market to prospects in terms of the pains they help their clients alleviate.
That is absolutely the WRONG approach.
Such messaging resonates with business owners and executives who are struggling or even flat out failing.
They are in a scarcity mindset: Not enough money. Out of time. Insufficient resources. Broken processes. Limited budget.
Prime Target Clients have a growth mindset.
Here is how to communicate differently in your social media and marketing to upgrade your clients.

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4 Ways to Increase Trust

 
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Success Habits for Small Businesses

 
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Three mistakes that lead to low engagement online

 
When it comes to engaging their audience on LinkedIn most small business owners have three frustrations:
 
  1. It takes time to create good content
  2. Content does not get reactions
  3. Low engagement over time
As a result, they get content creation fatigue and revenue stays flat.
If that is you, do this instead:
 
  •  Define key issues your clients have each week
  • Implement a publishing rhythm that the algorithm supports
  • Create once, re-use often
If you want my worksheets to help you with that, comment 'engagement' below and I will send them to you.
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Retain Your Clients Over The Holidays

 
When when we went into the Holiday season last year, my client Terri was afraid she would lose some of her clients.
 
This happened every year.
 
She wondered why her clients would stop using her services during this time. And then, come next year, it seemed always impossible to re-engage.
 
She told me that it felt like a failure. She wondered if she was not good enough?
 
Why else would her clients, who made such great progress with her, suddenly dump her?
We then went through her entire client list and used my Traffic Light system for each to see which ones were most likely to disengage.
 
Then we applied my Reflection Amplifier to interview each client to reflect on their journey, identify what they still needed to achieve, and then pre-loaded the year for them.
 
This Holiday Season, it's a totally different picture for her. Clients enjoy this review process with her and cannot wait to continue working with her in the first week of...
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How to make seven figures as a coach

 

The business coaching market was estimated to be worth more than $15 billion in 2019, up by 5.6 percent compared to the previous year.

But that's just the tip of the iceberg. The global thought leader market, which mainly includes online coaching and digital learning, is expected to reach a combined value of more than $325 billion by 2025.

Think about it: Not every athlete has a coach, but all Olympians do.

Professionals all around the world are now learning from these elite athletes the power of high performance coaching in business.

How can you thrive in this expanding industry?

You may be thinking that you will need coaching certifications. But that is not necessarily true.

That's why I have created a 5-Day Challenge to kickstart your thought leader business. It will help you unlock your money-making idea coaching, consulting or teaching online.

Because coaching students have learned that focusing solely on a coach’s certification is a grave...

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How to leave your job to start a business

 

Do you want to leave your job right now but have not figured out how to make the transition?

I am going to share with you three strategies that help you move forward with more certainty and confidence.

The wrong way of leaving your corporate job and starting to do what you love is to burn your boats.

I know many of my colleagues promote that approach. But I am more on the side of safeguarding your physical, mental, and financial well-being. 

To do that, you will need to build three things:

  • Create a product or service that people want
  • Generate traffic to your shop or shopping cart
  • Deliver your product or service

What I want you to avoid, though, is that you leave your corporate job only to find out that either or neither of these things are broken and then you lose your business and savings.

So, imagine this scenario. What if you knew in advance what the market really wants, you had proof that your sales process works, and you felt certain that you can deliver what you...

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Five mistakes in hiring a life and business coach

When it comes to coaching, I feel we are reliving the yoga-story all over again. Fifteen years ago, most people did not know what yoga was. It was hard to find. Most towns did not have a yoga studio. Today people now spend over $38 billion per year on yoga in the U.S. alone.

Like yoga, life and business coaching are going from obscure and complicated to something everybody wants. People are recognizing that they crave meaningful results in their life. Most, however, do not know how to find the right coach.

I, therefore, put together the top five mistakes – and how to avoid them when looking for a coach.

Hiring a coach to give your life and career a boost is a lot like dating. At first, you and your prospect coach both appear to be a whole lot nicer than you really are. Then one question makes it to the forefront of your mind: What’s the impact on my life? My personal growth? My career? My finances? My future?

It is scary, fun, revealing and exciting, and all at the...

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7 Insane (But True) Facts About Personality Assessments

The next time you want to hire or promote someone, your HR team may want you to use a personality test to assess candidates. In the US alone, there are about 2,500 personality tests on the market. Before you pick one of them, here are seven facts you need to know.

  1. Your emotional life, behaviors, and motivations are largely housed in the limbic system of your brain. This part of the brain has no capacity for language. That’s why people like personality assessments so much. Their reports put into terms, colors, numbers or pictures what you always knew about yourself but did not have the words to describe.
  2. Gallup’s StrengthsFinder is one of the best-researched choices for assessing a person’s personal motivation, interpersonal skills, self-presentation and learning style. Gallup reveals that only 10% of managers naturally engage team members and customers, retain top performers, and sustain a culture of high productivity. Another 20% can function at that level if...
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Every time we level up, we face new fears

 

Heather Parady is out to build a community to help us conquer them. Great Interview with one of my heroines who opted out and (re)-created herself.

Mindblowing question: What are unconventional leaders willing to NOT do that is in the way of success?

 

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